Minority Rights Group International (MRG) Deputy Director, Claire Thomas, writes this opinion piece for the Thomson Reuters News Foundation.+ LEARN MORE
— Job vacancy: Individual Giving Fundraiser
Individual Giving Fundraiser
0.8 FTE (28 hours), worked over 5 days
Initial one year contract, renewable
Grade C, starts at £26,074 per annum for 4 days per week, plus London weighting if applicable
Mostly based in London, although we are all currently working at home
This new and exciting role at MRG has been created to incorporate individual giving fundraising into MRG’s fundraising strategy. By ‘individual giving’ we mean digital fundraising (through appeals and platforms), potentially direct mail (acquisition and retention) as well as legacy work and high-value fundraising from corporate partners and major donors.
This is a unique opportunity to develop and drive digital income through platforms and channels, embedding digital skills across our fundraising function, as well as using meaningful data and insights to drive positive change across digital fundraising activities.
As a strong digital all-rounder, you must have hands-on experience in a wide range of digital marketing channels and platforms, as well as the ability to translate stats into meaningful insights to influence change and drive action.
You will contribute to the design and delivery of a donor acquisition and retention programme, helping us understand and attract new, committed supporters who are inspired by our work. You will work to develop individual supporter journeys and donor retention.
You will lead on implementing individual giving campaigns including appeals launched by the organization or responding to external opportunities such as the BBC R4 appeal or Giving Tuesday. NB: MRG will be broadcasting a BBC R4 appeal at the end of October 2020 which you will help to prepare and maximize.
You will contribute to the development of the organization’s high value fundraising efforts targeting potential corporate and major donors.
Last but not least, you will develop a legacy strategy for the organization.
The role will work across the Communication and Fundraising teams to utilize audience insight (especially social media followers) and evaluate activity to grow income and engagement. This will involve project managing cross-organization campaigns across several channels to deliver against targets and objectives.
As an accomplished communicator, you will be able to write engaging content for a wide variety of donors and through different channels, ensuring that they feel personally connected to us. You will also ensure effective response handling and excellent customer care and that our supporter care systems and processes are efficiently maintained and delivered, ensuring donors have the optimal experience.
Guided by best practice, analysis and insight, and strategic objectives, you will have a proven track record of excellent project management skills and knowledge of managing a diverse development portfolio.
Reporting to the Director of Development & Partnerships, this role works closely with colleagues across the organization, incorporating budget management, database/CRM management, digital marketing, and social networks. Ideally, this post will also be pivotal in helping us to become ‘legacy-minded’ in our stewardship of donors and other supporters.
An enthusiastic self-starter with a hands-on approach, you will be capable of working independently or as part of a multi-disciplined team.
Your development knowledge and experience will help advance the protection of minority and indigenous peoples worldwide.
For more information, download the Job description and person specification.
We particularly want to encourage applications from people from minorities, especially from people of colour and people with disabilities, as these are under-represented within this team.
We are occasionally able to sponsor visas, but only if we cannot find an applicant with an existing right to work in the UK.
How to apply
This post is to be normally based in the London office at least part of the time.